Always review the Technical Requirements before setting up a livestream to ensure the best experience.
To broadcast a Zoom meeting or webinar to Workvivo, you will need to have a paid Zoom account that has the option to allow livestreaming of meetings and/or webinars enabled, and the option to livestream to a “Custom Live Streaming Service” checked on.
Your Zoom administrator can find these options in Zoom Settings under Admin > Account Settings > In Meeting (Advanced).
Device(s): Desktop only to broadcast the livestream
Roles / Permissions: Livestreamer
Going live on Workvivo from Zoom
From your Zoom meeting or webinar, look for the “More” option on the bottom toolbar. Click Livestream to reveal an option “Live on Custom Live Streaming Service”, as shown in the following screenshot:
Clicking this option will open a web page in your browser. To get the information needed, you now need to go to Workvivo.
Note: This information will change each time you Livestream.
On Workvivo, click "Go Live" and configure the settings for your livestream. You can edit the Title, add a description if required, and update configuration options for Chat, Reactions, Recordings and Viewer Count.
Next, you can choose your audience for the livestream.
When you click Next, you will have the option to Broadcast on Workvivo (Native Livestreaming) or Broadcast using another app (RTMPS). When you select Broadcast using another app, hit "Next".
In this window:
- Copy the RTMPS URL from Workvivo and enter it into the "Streaming URL" field on the Zoom browser page
- Copy the stream key from Workvivo and paste it into the "Streaming key" field on the Zoom browser page
- Note: Do not close this window until your broadcast has commenced, otherwise you will cancel the livestream
- For the "Live streaming page URL", enter the home URL of your Workvivo instance (e.g. https://[companyname].workvivo.com)
- Leave the checkbox "Custom streaming service requires authentication to broadcast" unchecked
- Press "Go Live!"
Within a few moments, your Zoom meeting or webinar will be broadcast live on your Workvivo livestream.
Live Hosting Experience on Workvivo
If users have opted in for livestream notifications and email notifications at a global level, they will receive the notification that you have gone live.
Please note, whatever is broadcast on Zoom will be shown on the stream - this includes participant video and audio, screen sharing and captions.
On Workvivo, you will see the audience on the top left of the screen, as well as the Live Chat on the right. You have the option to Hide the Reaction Feed by clicking the three dots at the bottom of the screen.
Ending the Stream
To end the stream, press the “End” button in the Zoom meeting or webinar. It is recommended to end the Livestream on the third party application. The Workvivo livestream will end automatically.
Alternatively, you can end the stream using the “End Stream” button in Workvivo when viewing the livestream as a host. Note that while this will stop the Zoom meeting or webinar from being broadcast to Workvivo, the Zoom meeting or webinar itself will not end using this method. You will need to return to Zoom and end the meeting or webinar separately.
Also you can stop screen share > then end broadcast on Zoom > then end stream on Workvivo.
Livestream Post / Recording
When your Livestream ends, if "Enable Recording" had been selected in the livestream settings, the playback recording will be posted to the activity feed automatically and will be visible to everyone in your original Livestream audience. It takes approximately 20-30 seconds for the livestream to appear as a post on the feed.
As shown below, you can see a count of ‘Live Reactions’ and ‘Live Chat Messages’ on the activity feed item. These counts refer to engagement during the actual livestream itself, as opposed to reactions and comments on the activity feed item that come in after the livestream has ended. Messages sent during the livestream are not visible on the activity feed, however if you view the livestream recording they can be seen there. They can also be downloaded from the Analytics.
Livestreamer and platform Admins can also easily access Livestream analytics via the ‘Analytics’ button (more on Analytics below).
Livestream Analytics
Simply click the ‘Analytics’ button on the Livestream recording on the activity feed to access the analytics modal.
The following metrics are provided in Livestream Analytics;
- Livestream Duration: The total length of time the livestream was broadcasted.
- Unique Viewers: The count of individual viewers who watched the livestream at least once.
- Peak Viewers: The highest number of concurrent viewers reached during the livestream.
- Peak Time: The specific moment during the livestream when it had the highest number of concurrent viewers.
- Total View Time: The cumulative amount of time viewers spent watching the livestream.
- Avg. View Time: The average duration that each viewer spent watching the livestream.
- Reactions: The total number of reactions sent by viewers during the livestream.
- Chat Messages: The total number of chat message sent by viewers during the livestream.
- Unique Chatters: The count of individual viewers who sent a chat message at least once during the livestream.
- Avg. Framerate: The average frames per second (fps) of the video stream.
- Avg. Video Bitrate: The average data rate at which video content was transmitted in megabits per second (Mbps).
- Avg. Audio Bitrate: The average data rate at which audio content was transmitted in kilobits per second (Kbps).
- Concurrent Views: The total number of viewers watching the livestream simultaneously at any given moment.
- Live Delivered Time: The total duration of the livestream that was successfully delivered to viewers in real-time.
- Live Delivered Time by Country: The distribution of live delivered time among different countries.
- Ingest Framerate: The average frames per second (fps) of the video input source before encoding and transmission.
- Ingest Audio Bitrate: The average data rate (kbps) at which the audio input source was transmitted before encoding.
- Ingest Video Bitrate: The average data rate (Mbps) at which the video input source was transmitted before encoding.
- Keyframe Interval: The interval at which keyframes (complete video frames) are sent in the video stream, which affects video quality and compression efficiency.
- Live Input Time: The total duration of the livestream from its inception to its completion, including any pre-stream setup or delays.
- Recorded Time: The duration for which the livestream was recorded for on-demand viewing after the live broadcast ended.
You can also click on the three dots at the top right of the livestream recording post and click 'Analytics' to see additional playback analytics, including:
- Total livestream playback plays
- Unique livestream playback plays
- Total livestream playback finishes
- Average percentage watched
Streaming to External Users
Streaming to external users is supported differently than internal livestreams and requires additional setup and considerations. If you plan to run a livestream for an external audience, please contact your CSM in advance for best-practice guidance.
Click here to learn more about the Playback experience / how employees View a Livestream.