The Space Activity dashboard lets you examine metrics and trends within specific spaces, identify what types of content are being used, how engagement is trending in the space over time, and if the frequency of posts is in line with your objectives for the space. As this set of charts are designed for Spaces, it is best to start by filtering to the Space that you are interested in examining.
If you would like to see broader data, and provided you are using and have configured Space Categories, it is also possible to select a Space category. This can be useful if you’d like to compare the data between different categories, for example social spaces vs business type spaces.
You can use the date filters to only show specific date ranges.
Device(s): Web only
Role(s): Admin, Analytics Viewer
Access the Space Activity Dashboard from Admin > Analytics > Advanced Usage
Space Member Post Ratio - shows the posts to space member count ratio. Useful to compare content creation across spaces. A post includes any content that results in a feed post (updates, shoutouts, questions, answers, articles, events, livestreams and documents). Spaces that have limited posting (i.e. only owners/admins/moderators can post) will likely have a very low ratio here while open and community spaces should have a higher ratio.
Visible Space Interaction Ratio (VSIR) - shows what the average engagement (comments and reactions) is per space member. This is useful to determine how visibly active/engaged space members are in that space. A low VSIR could mean that users are not very engaged with the content in that space (a content review might help improve this), or more often it is a sign that users are not very comfortable being visible in the space/platform. Liking/reacting and commenting on posts is a learned behaviour that can take some time for employees to get used to in the workplace.
You can drive up this metric with interesting questions on your posts to drive conversation in the comments, or by running competitions which encourage reacting to/commenting on specific posts.
Total Space Interaction Ratio (TSIR) - similar to the visible space interaction ratio, but this includes opens and impressions (views) of content. This metric gives a gauge of the total activity per user in the space. Comparing the TSIR with the VSIR is a good way to understand if your employees are in fact active and engaged in the content (therefore viewing and opening it) but not necessarily comfortable reacting/commenting.
Space Content Impression Ratio - this metric focuses on impressions (views) of content. It will give you an understanding of how often (on average) a space member is seeing content from that space. It could mean that the same content is being seen multiple times or that members are regularly seeing new space content in their activity feed. Looking at the volume of space content over time will give more insight into which of these applies to a given space.
Space Activity Over Time
Average Daily Space Posts
This chart shows the trend over time of posts to the selected space, as well as the average daily space posts to that space within the selected period. This metric can be used to help to understand the volume of new space content on a daily basis. Depending on the purpose of this space you might want to drive up this number (e.g. if it is less than 1 and you have a community/open space with a target of 1 new post per day), or you might want to drive it down (e.g. if you receive feedback that members are overwhelmed with the amount of content in their feed and that number is much higher than 1). You should also take into account when setting a target for this number that most members will be in multiple spaces so a single space is not the only driver of content on their feed.
Space Content Impression Ratio over Time
This allows you to monitor how much content on average a user is seeing in this Space over time. It takes the same metric above in the KPIs section and shows how it's trending over time. Ideally this would remain consistent or trend upwards, unless you are intentionally reducing the volume of content in the space, in which case you would expect it to naturally dip slightly.
Posts, Comments and Reactions volume over time
This allows you to see the trends of the total posts, comments and reactions in the selected Space(s). Ideally this should remain consistent over time or even trend upwards, you might also see peaks correlating with specific campaigns or events.
Note that if All Spaces or a Space Category is selected, this will likely result in decimal numbers as it is calculating the average across those spaces (i.e. total number divided by the number of Spaces).
Visible and Total Space Interaction Ratios over time
As mentioned above, comparing the TSIR with the VSIR is a good way to understand if your employees are in fact active and engaged in the content (therefore viewing and opening it) but not necessarily comfortable reacting/commenting. This chart shows you the comparison of these metrics over time to help you understand if either metric is increasing, decreasing, or remaining consistent.
Total Monthly Volume of Space Feed Content in Space by Type
This is useful to see what volume of content is posted into the Space(s), as well as whether that trend is increasing or decreasing. Like all the charts in this dashboard, it is most useful when narrowed to a single space, or space category.
You can also see the Visible Space Interaction Ratio overlaid on this chart to help you find the sweet spot of enough content that your engagement (i.e. reactions and comments) is increasing but not so much that members are overwhelmed or stop engaging with it.
% Split of Space Feed Content Types in Space over time
This is another version of the chart above, but more easily allows you to compare the ratio of content types to one another in a Space(s). This is useful to see what types of content is most often posted into the Space(s), as well as whether that trend is increasing or decreasing. Like all the charts in this dashboard, it is most useful when narrowed to a single space, or space category.
It can be interesting to see what types of content are most prominent in different spaces, and this chart (and the one below) can help you decide if you are happy with the current mix, or would like to try to increase the mix of different types.